How I Prepared, Valued, and Positioned My Salon to Sell | The Truth About Selling My Salon, Part 2

You guys… Part 2 is HERE!!!!

Last episode, I finally told you the REAL reason I sold Salon Lace after 13 years.

But deciding to sell was only the beginning.

Because once I knew I was ready, I had to answer a MUCH harder question…

What the heck was my salon actually worth?! 😂

And let me tell you... there is SO much more to the value of a salon than your chairs, mirrors, shampoo bowls, equipment, and inventory.

What about your systems?

Your reputation?

Your client relationships?

Your social media accounts?

Your phone number?

Your training materials?

Your brand recognition?

The things you spent YEARS building that you can’t physically put on a table?

THAT is what we’re getting into today.

🎧 Part 2 of The Truth About Selling My Salon is LIVE: How I Prepared, Valued & Positioned My Salon to Sell.

I’m taking you behind the scenes of:

✨ How I determined whether Salon Lace was actually ready to sell

✨ The difference between being valuable and transferable

✨ The SDE formula I used to determine my asking price

✨ Why my transaction was structured as an asset sale

✨ What I included in the sale... and what I KEPT

✨ The digital assets I wish I had thought about sooner

✨ Why you need to put EVERYTHING in writing

✨ The attorney, CPA, bookkeeper, and landlord I leaned on throughout the process

And YES… I’m telling you about the Instagram account situation too. 😂

If you haven’t listened to Part 1 yet, START THERE!!!

Part 1 takes you all the way back to where this decision began and WHY I ultimately knew it was time to let go of Salon Lace.

​🎧 LISTEN TO PART 1 HERE​

But I also knew while creating this series that I wanted to give you MORE than just my story.

I wanted to give you the tools I wish I had when I started this process.

So I created my FREE HOW TO SELL YOUR SALON GUIDE!!!!

Inside, you’ll find:

✨ Is Your Salon Ready to Sell? scorecard

✨ The SDE formula

✨ Financial + asset checklists

✨ Questions to ask potential buyers

✨ My exact Salon Interest Form template

✨ Business Account Transition Guide

✨ Some of the BIGGEST lessons I learned throughout this process

And no... this guide is NOT me telling you to sell your salon.

Even if you NEVER sell, understanding where your business depends too heavily on YOU can help you build a healthier salon that gives you more freedom and more options.

And you guys know how I feel about OPTIONS!!!! 😂👏🏼

​GET THE FREE HOW TO SELL YOUR SALON GUIDE HERE ​

🎙 LISTEN TO PART 2 HERE!!

And just WAIT until Part 3…

Because I’m telling you how it took me NINE MONTHS to finally get brave enough to publicly post that Salon Lace was for sale…

And wouldn’t you freaking know it—

That Facebook post is ultimately what sold my salon. 🤯

PLUS, I’m telling you about the THREE offers I turned down before I finally found the right buyer.

You do NOT want to miss that one!!!!

Next
Next

Why I Sold My Salon After 13 Years | The Truth About Selling My Salon, Part 1