What to do when your team SUCKS at social media... How do you get them onboard?
Are you constantly reminding your commission stylists to post their availability on social media? Feeling like a broken record while they keep saying things like “I don’t like being on camera” or “I want to be private”?
In today’s episode, we’re diving into the frustration that comes when your service providers aren’t pulling their weight when it comes to marketing themselves. Because let’s be real: it’s 2025… and social media is not optional anymore.
We’ll cover:
What to do when a stylist "doesn't like technology"
How to motivate team members without bribing or babysitting
The difference between burnout and just not knowing what to do
Why leading by example is more powerful than micromanaging
How to set crystal-clear expectations about social media… from DAY ONE
We’re also tackling the big question: Are they even the right fit for your team?
Because if a stylist can’t—or won’t—commit to building their clientele, that’s not just a social media problem… that’s a culture problem.
🔥 BONUS RANT: “I don’t know what to post” “I don’t like it” “I feel salesy” Excuses or real roadblocks? We unpack both.
Let’s normalize saying: “You GET to do social media.” It’s not your job to build their books for them—it’s theirs. And marketing today is just as important (if not more) than the technical side of doing hair.
Grab Lacey’s social strategies, social commitment, and social batch training here ⤵️
https://lg-education.kit.com/c1d5ad7811
Listen to Slow Growing Assistants here ⤵️
https://podcasts.apple.com/us/podcast/slow-growing-assistants/id1680369235?i=1000619121116
Join Coach Ani’s Content Coven here ⤵️
https://clients.contentcovenedu.com/courses/offers/8865d193-657e-42c6-bb7a-7f678c378401
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